Privacy Policy

1. Information We Collect

1.1 Personal Information

We may collect several types of information from and about users of our website, including:

• Contact information (such as name, email address, mailing address, and phone number)
• Account information (such as username and password)
• Transaction information (such as payment details, purchase history, and shipping information)
• Profile information (such as preferences, product interests, and demographic information)
• Communications (such as customer service inquiries and survey responses)

1.2 Usage Information

We may automatically collect certain information about your equipment, browsing actions, and patterns when you interact with our website, including:

• Log information (such as IP address, browser type, operating system, referring pages, and access times)
• Device information (such as device identifiers, location information, and mobile network information)
• Usage data (such as traffic data, communication data, and the resources that you access and use on the website)
• Cookies and similar technologies (as described in our Cookie Policy)

2. How We Collect Information

2.1 Direct Collection

We collect information directly from you when you:

• Register for an account
• Place an order
• Subscribe to a newsletter
• Fill out a form
• Participate in a survey or promotion
• Contact customer service

2.2 Automated Collection

As you interact with our website, we may automatically collect technical data about your equipment, browsing actions, and patterns using cookies, server logs, and other similar technologies.

2.3 Third-Party Sources

We may receive personal data about you from various third parties and public sources, such as:

• Analytics providers (such as Google)
• Advertising networks
• Search information providers
• Payment processors
• Shipping providers

3. How We Use Your Information

We use the information we collect for various purposes, including:

3.1 Provide and Manage Services

• Process transactions and deliver products
• Manage your account and provide customer support
• Notify you about changes to our services or terms
• Enable you to participate in interactive features

3.2 Improve and Develop

• Analyze usage patterns and trends
• Conduct research and development
• Improve our website, products, and services
• Develop new products and services

3.3 Marketing and Communication

• Send promotional materials and special offers
• Provide news and updates about our products
• Deliver relevant website content and advertisements
• Measure the effectiveness of our marketing efforts

3.4 Security and Compliance

• Protect our website, products, services, and users
• Detect and prevent fraud, abuse, and security incidents
• Enforce our terms and conditions
• Comply with legal obligations

4. Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we rely on the following legal bases to process your personal information:

4.1 Consent

We may process your personal data based on your consent, such as when you sign up for our newsletter or agree to receive marketing communications.

4.2 Contractual Necessity

We may process your personal data when it is necessary for the performance of a contract with you (such as processing your order) or to take steps at your request before entering into a contract.

4.3 Legitimate Interests

We may process your personal data when it is necessary for our legitimate interests (or those of a third party), provided that your interests and fundamental rights do not override those interests. Our legitimate interests include:

• Running and managing our business
• Providing and improving our services
• Marketing our products and services
• Protecting against fraud and security threats

4.4 Legal Obligation

We may process your personal data when it is necessary to comply with a legal or regulatory obligation.

5. Information Sharing and Disclosure

We may share your personal information with the following categories of recipients:

5.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

• Payment processors
• Shipping and logistics providers
• Customer service providers
• Marketing and advertising partners
• IT and system administration providers
• Professional advisers (such as lawyers, accountants, and insurers)

5.2 Business Partners

We may share your information with our business partners to offer you certain products, services, or promotions.

5.3 Corporate Transactions

We may share your information in connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

5.4 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (such as a court or government agency).

5.5 Protection of Rights

We may disclose your information to protect and defend the rights, property, or safety of PirastesSwap, our customers, or others.

6. Data Retention

We will retain your personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider:

• The amount, nature, and sensitivity of the personal data
• The potential risk of harm from unauthorized use or disclosure
• The purposes for which we process the data
• Whether we can achieve those purposes through other means
• The applicable legal, regulatory, tax, accounting, or other requirements

In some circumstances, we may anonymize your personal information (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

7. Data Security

We have implemented appropriate technical and organizational measures to protect the security of your personal information, including:

• Encryption of sensitive data
• Secure network architecture and firewalls
• Access controls and authentication procedures
• Regular security assessments and testing
• Staff training on data protection and security

While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. Any transmission of personal information is at your own risk.

8. Your Rights and Choices

Under certain circumstances, you have rights under data protection laws in relation to your personal data:

8.1 Access

You have the right to request access to your personal data that we hold about you.

8.2 Correction

You have the right to request that we correct any incomplete or inaccurate data we hold about you.

8.3 Erasure

You have the right to request that we delete or remove your personal data where there is no good reason for us continuing to process it.

8.4 Restriction

You have the right to request that we restrict the processing of your personal data in certain circumstances.

8.5 Data Portability

You have the right to request that we transfer your personal data to you or to a third party in a structured, commonly used, machine-readable format.

8.6 Objection

You have the right to object to the processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms.

8.7 Automated Decision-Making

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.

8.8 Withdraw Consent

Where we are relying on consent to process your personal data, you have the right to withdraw your consent at any time. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent.

If you wish to exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

9. International Data Transfers

We may transfer your personal information to countries outside the European Economic Area (EEA) or your country of residence. When we do so, we ensure a similar degree of protection is afforded to your personal information by implementing appropriate safeguards, such as:

• Using specific contracts approved by the European Commission that give personal data the same protection it has in Europe
• Transferring data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission
• Using service providers that are certified under the EU-US Privacy Shield Framework

Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.

10. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and you believe your child has provided us with personal information, please contact us, and we will take steps to delete such information from our systems.

11. Cookies and Similar Technologies

We use cookies and similar tracking technologies to track activity on our website and to hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier.

We use the following types of cookies:

• Essential cookies: Necessary for the website to function properly
• Analytical/performance cookies: Allow us to recognize and count the number of visitors and see how visitors move around our website
• Functionality cookies: Enable us to recognize you when you return to our website
• Targeting cookies: Record your visit to our website, the pages you have visited, and the links you have followed

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.

12. Third-Party Links

Our website may contain links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. We encourage you to read the privacy policy of every website you visit.

13. Changes to This Privacy Policy

We may update our privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page and updating the "Last Updated" date at the top of this policy.

You are advised to review this privacy policy periodically for any changes. Changes to this privacy policy are effective when they are posted on this page.

14. Contact Us

If you have any questions about this privacy policy or our privacy practices, please contact us:

You have the right to make a complaint at any time to the supervisory authority for data protection issues in your country. We would, however, appreciate the chance to deal with your concerns before you approach the authority, so please contact us in the first instance.